The future of AI-driven casino discovery will take centre stage at the upcoming SBC Summit Malta 2026, taking place on Wednesday 29th and Thursday 30th April at the InterContinental Malta.
Ionut Constantinescu, CEO of Marlin Media, will host a workshop titled “The Future of Casino Search is Vertical: How marvn.ai gives you control over your brand’s discovery in the AI search era” on Thursday 30th April at 3pm. The session will give attendees an inside look at how AI-powered search is reshaping player acquisition and brand visibility.
Player behaviour is steadily evolving. Platforms like ChatGPT recorded over 5.19 billion visits in February 2026 (Source), while more than 1.1 billion people are expected to use AI tools by 2031 (Source). Even if only a fraction of these interactions relate to iGaming, the impact on how players discover casinos is already significant.
Despite this shift, many widely used AI models still lack the specialist knowledge and real-time data required to effectively guide players toward relevant casino brands, bonuses, and games.
During the workshop, Constantinescu will explain how Marlin Media is addressing these challenges through its proprietary platform, marvn.ai. Built as a vertical AI-powered casino search engine, the platform combines advanced machine learning with expert-verified industry data to deliver more accurate, transparent, and brand-controlled discovery experiences.
Speaking ahead of the session, Constantinescu said:
“Visibility is increasingly shaped by AI recommendations rather than traditional SEO. The challenge now is ensuring those systems have the right data and context – something vertical solutions like marvn.ai are built to address.”
The workshop will also offer practical insights into how casino brands can position themselves within this emerging ecosystem, ensuring they remain competitive as AI continues to redefine how players search, compare, and engage.
In addition, Victoria Buttiġieġ, Marketing & Social Media Manager at Marlin Media, will speak on the panel“The Affiliate Fallout: Survival in a Shifting Landscape.”
About Marlin Media
Marlin Media is a lead-generation company committed to building global brands that casino players can genuinely trust and rely on. Its expanding portfolio of expert-led publisher sites, including FiebreDeCasino.com and GorąceKasyna.com, are rapidly establishing themselves as the go-to resources for online casino players in their respective markets. Complementing this growth is marvn.ai, the company’s innovative AI-powered search engine that addresses players’ evolving search behaviors.